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wimbledon
The show must go on...
In June 2020 the Wimbledon Championships were cancelled, and with them any prospect of in-person filming. But that didn’t stop the All England Lawn Tennis Club, IBM or CiK from making a film celebrating the 30 year partnership between Wimbledon and IBM.
We sent filming kits to contributors ahead of remote interviews, and stitched their soundbites together with carefully curated clips from the Wimbledon archives. We depicted how, together, they were planning ‘The Greatest Championships’; a virtual, interactive tournament to engage tennis fans during the empty Wimbledon fortnight.
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ibm
A global shoot with 0 air miles
Shipping is one of the oldest and most vital industries in the world, but the way it operates hasn’t meaningfully changed in centuries. So when an initiative happens that brings the major operators together and transforms the way that they do business it’s a tale worth telling.
However, due to the pandemic, we were unable to send our production team to the leaders behind the initiative. So we sourced local crews and hooked up to the shoots remotely, so we were able to frame the shots and conduct the interviews ourselves. The result was an uplift in production quality and editorial control, meaning the film feels unified and consistent, despite our team never being on location.
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orlo
Harness human connection
When the online customer experience specialists SocialSignIn rebranded as Orlo, they reached out to CiK for a new film that would announce them to the world. All we had to work with was a logo and a tagline: ‘Harness Human Connection'.
They wanted a film that felt international and universal, but without shooting any new footage. So we used our script-writing skills and extensive knowledge of stock footage libraries to create a voiceover-led montage film that still felt fresh, and true to their voice.
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